I usually try to steer clear of “industry” posts but Number 4 reached out and I thought this was a great cause. Also, Number 4 is an amazing product line. Here is a little more details about the show and the product line. Side note: Don’t bring your kids toys around this team. They will destroy them.
Number 4 Hair Care Raises Funds for Oklahoma Tornado Victims
at Industry Hair Show “Hair Aid”
Number 4 High Performance Hair Care brought together their leading artists, Curt Darling, Meleesa Miller, Erin Patterson and Chad Law, Education Director for “Hair Aid Oklahoma Tornado Recovery Fund,” a hair show uniting the professional beauty industry’s top talent for a great cause. The program spearheaded by a collaboration former Sassoon Creative Director Sally Rogerson with Greg Welchel and Rick Bennett of the esteemed Oklahoma Tricology Salon. The event was held Aug. 12th at Bricktown Coca Cola Center, Oklahoma City, OK.
The Number 4 team presented a preview of their new collection “Urban Elegance,” inspired by the most urban, street savvy woman who often desires the most sleek, sophisticated, and polished hair styles, while the most elegantly dressed women choose to let their hair down a bit, opting for big city style. The collection was adapted for the show with hair that was magnanimous – bigger, more avant-garde with lots of texture.
“For the purpose of this event Number 4 brought something completely fresh to the industry with a high performance collection that is straight forward and simple, showcasing beautiful craftsman styling, all while raising considerable funds for charity,” said Toni Wells Brand Director.
For the Number 4 team, the purpose of the event went beyond raising funds for the victims of the devastating tornado disaster. As a group, they went out into the community to personally see the wreckage in order to fully comprehend the nature of the cause and the great need that still exists in Oklahoma.
About Number 4: Innovative, Lightweight, Color Protecting, Anti-Aging Formulas, 100% Vegan, Gluten Free, Sulfate & Sodium Chloride Free, Paraben Free. The Ultimate Hair Care Experience…
California based Number 4 High Performance Hair Care was founded to define new stylistic territories. Our 18-product collection represents a strategic alliance of styling, hydrating, volumizing and essentials to deliver a unique voice in the hair care and beauty industry. Number 4 High Performance Hair Care is available in salons and select retailers nationwide. For a complete listing please visit www.number4hair.com.